Toyota Picks Up The Pace With HiLux And Kluger Out In Front
Apr 5, 2016 By Toyota Australia.
Toyota again led the Australian new car sales race in March, with the HiLux light commercial and family-friendly Kluger SUV the stand-out performers.
Heading its nearest rival by no less than 72 per cent, Toyota recorded 17,849 sales in March, contributing to a first quarter tally of 46,493 units.
The new generation HiLux found 3,897 new homes to lead the light commercial segment; the ever-popular 4x4 variant accounting for 2,886 sales while the 4x2 notched up a solid 1,011.
An overall HiLux total of 9,499 sales year to date is 18 per cent ahead of its closest rival and 11 per cent up on the first quarter of 2015.
Also shining brightly was the seven-seat Kluger SUV, with 1,198 sales putting it 18 per cent up on the same month last year, and 2,918 registrations for the first three months landing it fractionally ahead of its 2015 first quarter performance.
Toyota Australia's executive director sales and marketing Tony Cramb said the strong March result reflects the continuing trust Australian new car buyers have in the Toyota brand.
"After six months in the market, the new HiLux is clearly resonating with commercial buyers who need a reliable and hard-working partner on the road," Mr Cramb said.
"And Kluger continues as a family favourite thanks to its standard technology, generous seven seat capacity, and five star safety rating," he said.